admin posted on March 09, 2009 17:26
In my previous article, I talked about how the HSBC Women’s Champions was a great event for both individuals and families. I also mentioned the various activities available and how it should not be missed. That was 2 days ago and well, this was certainly the case today, 7th of March 2009.
There were many families that turned up with their children. The cheers and laughter from the children could be heard as I walked into the games village. Though it was a hot day, everyone was excited and in high spirits.
Miss Junko Mikano, a tourist from Japan, shared with me her experience. She was here with her 5 year old daughter, Sakura, who was having a fun time driving the Kart. Miss Mikano had decided to bring her daughter this year after coming for last year’s tournament.
“I think its fantastic and very nice that’s why I decided to bring my daughter here this year” said Ms Mikano.
Looking around, I saw that the place was visibly more packed than on Thursday, which is probably due to the fact that the children do not have schools on weekends. Also, to combat the hot weather, there were plenty of cooling fans around to ensure that the people around remained cool. Another plus point was the abundance of refreshments and ice-creams which are available for purchase.
Organizing such mega international events is definitely no easy feat. It takes a lot of preparations beforehand and meticulous planning in order to make it run as smoothly as possible. I managed to catch up with Miss Winnie Heng, the Events Director from IMG, the organization that planned this event, to ask about the challenges faced while preparing for this event.
What are some of the challenges you faced while preparing for such events?
As part of my job, I have to liaise with many parties such as the host venue, Tanah Merah Country Club, the Sponsors, the Association such as the LPGA. As far as challenges go, well one of it is to make it better than last year. We want to make sure that we raise the bar for our spectators, the media, the players, volunteers, and everybody.
When you talk about the field quality, we’ve got the best of the best, we have 38 out of the 40 top players. This golf course is one of the best, so in terms of what we want to do is to really provide an even better experience.
When did the planning all start?
This is a long term event. It gets more hectic from the 6 months mark, there are more work and more issues to tackle. It is a year long project, so we have to plan our marketing and promotions plan very early.
This event has been acknowledged as a world-class golf event. What are your thoughts on this?
We have had positive feedback from both spectators and also, the players themselves. They have given us 5 out of 5 in our surveys. This is very important to us as they are the ones who are playing the tournament. The feedback given to us includes that everything is going smoothly, everything is fabulous, and that we have provided them with great facilities and hospitality.
This is a true testament of being world class when it’s acknowledged by the players. This event has the biggest prize money in Asia: $2 Million. Most importantly, a lot of players have said that this event could become a major in the very near future
There you have it, Day 3 of the HSBC Women’s Champions. If you are still interested, there is still a chance left to come down to catch your favorite women golfer. Tomorrow, is the last round of the tournament and your last chance to have a fun time.
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